Event Information

Pride Day

First Saturday after Mother's Day - Historic Downtown Amherst

Show your Amherst pride by helping spruce up the historic downtown area.  Teams, clubs, organizations and citizens are encouraged to spend a few hours pulling weeds, painting, landscaping and other general upkeep. Read More


Wine & Chocolate Walk

First Sunday after Mother's Day - Historic Downtown Amherst

Stroll downtown Amherst while being treated to a sample of wine and/or chocolate from all of our local businesses.  You'll be sure to learn a new tidbit of info about our city while finding a new favorite shop or business.  Tickets go on sale in March. Read More


Walkin' on Wednesdays

Second Wednesday of Each Month: June, July, August and September 

HIstoric Downtown Amherst

Enjoy family-friendly entertainment while strolling the streets of the historic district.  Shops, restaurants and businesses will be open late!  Plus its FREE! Read More


Dancing on Main Street

First Saturday in August - Historic Downtown Amherst

Rock-n-Roll to the sounds of great local bands during this free music festival.  The streets are closed so vendors and restaurants can offer their specialities.  Come early for family entertainment; stay late for the area's most popular bands. Read More


Miracle on Main Street

First Friday in December - Historic Downtown Amherst

Kick-off the holiday season with a visit to this free, family-friendly event.  The evening starts with a parade down Park Avenue followed by live music and a visit from the man himself, Santa Claus.  Head inside the Main Street Community Center for crafts, snacks and photos with Santa.  Shops remain open so you can jump start your holiday shopping. Read More


Lolly the Trolley Light Tour

Week following Miracle on Main Street - Main Street Community Center

Hop aboard Lolly the Trolley and take a ride through Amherst to visit the city's most beautiful light displays.  Tickets go on sale early November. Read More


Amherst After Hours Networking

These events will take place in 2017 on January 18, April 19, July 19 and October 18 from 5:00 p.m. to 7:00 p.m. at Giuseppe's Wine Cellar.

Meet other professionals in the Amherst community while learning more about how MSA can help you build your business.  Get to know MSA members socially as well as on a professional level.  Snacks are provided along with a cash bar. Event sponsors are needed.  Download the sponsorship form for more info. Read More

Smart Start Business Workshops

The dates for these workshops for 2017 will be held on January 10, April 11,  August 8 (rescheduled), & October 10 from 8:00 a.m. to 10:00 a.m. inside the Main Street Community Center.

These quarterly trainings are designed with the busy business owner in mind.  Learn about the hottest topics in a convenient location without spending an entire day out of the office. These 2-4 hour presentations will provide you the knowledge to help grow your business.  Members of MSA receive a discount on the registeration fee. Read More


Would you like to win a prize worth at least $50 from one of the many M.S.A. members or the grand prize which is a week's vacation in a condo? If so, you need to purchase a ticket for the Prize-A-Day raffle. Tickets are $5.00 each and you have 30 chances to win plus the grand prize. The grand prize is drawn during the Miralce on Main Street event. Gather at the band stand after the parade and wait for the winner to be pulled and announced.